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HelloEats

TL;DR

Took initiative to support the team by pursuing usability testing when there hadn’t been any performed, the team learned quite a lot and was able to take large strides to bettering the designs and hitting our strategic goals.

I’d love to talk more in detail about it in person.

Before and after images down below

 We revised the text to more clearly indicate the purpose of the app, added the location indicator, and condensed the tiles to increase visibility

We revised the text to more clearly indicate the purpose of the app, added the location indicator, and condensed the tiles to increase visibility

 Usability testing revealed what information was most important to users, allowing us to prioritize effectively

Usability testing revealed what information was most important to users, allowing us to prioritize effectively